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Augmented Reality: Entrepreneurial Opportunities and Challenges
Start Date: 9/20/2016Start Time: 6:00 PM
End Date: 9/20/2016End Time: 8:00 PM

Event Description:
The Blank Center is hosting its first event at Babson's new Boston campus at 100 High Street!

Pokémon Go’s global success has revealed the business potential of augmented reality (AR). The technology has become the first widely-adopted AR implementation. Despite glitches and performance issues, Pokémon Go’s app has reached a critical technology maturity level that, combined with a well-thought value proposition, serves as an initial proof-of-concept with great potential for monetization. Entrepreneurs interested in entering the AR space need to understand the unique business and revenue models enabled by AR technologies, and the challenges to the emergent AR enterprises—particularly those related to customer privacy.

Our panel will feature:
Sarah Downey
Principal, Accomplice

Ruben Mancha
Professor, Babson College

Ross Finman
Founder, AR Spirit

Register through Eventbrite: https://blankar.eventbrite.com
Location Information:
Off Campus
Contact Information:
Name: Blank Center
Phone: 781-239-4420
Email: blankcenter@babson.edu
Event Sponsor:
Blank Center
URL:
http://www.babson.edu/accelerator

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