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02-05 New York, NY: Future Focus
Start Date: 2/5/2019Start Time: 6:00 PM
End Date: 2/5/2019End Time: 7:30 PM
Event Description:
New York, NY: Future Focus - Big Data and Machine Learning

SUMMARY
THE SECRETS OF MACHINE LEARNING THAT WILL TRANSFORM MARKETING

The Babson Alumni Club of New York City invites you to the next event in our series of industry-focused professional meet-ups.

American Express and ERGO Interactive will reveal the secrets of leveraging Big Data and Machine Learning to deliver explosive revenue growth, teach you how to unlock unparalleled customer loyalty and grow your business.

There is buzz around Big Data and Machine Learning and at this event, industry professionals will reveal the secrets to successful use of these tools.

Featuring:

- David Knapp ’05, American Express Director, Digital Commerce Acceleration

- John Hendricks, ERGO Interactive Founder and CEO

Join the Babson alumni community and extended network in New York for an evening of insights and networking.

David Knapp is the Director, Digital Commerce Acceleration at American Express, responsible for unlocking the future of membership with small business Card Members by leveraging a high performing suite of digital channels.

John Hendricks is the founder and CEO of ERGO Interactive, a company that specializes in designing and delivering Smart Content for email and web journeys.
John has developed marketing programs for blue chip companies.


DETAILS
WHEN
Tuesday, February 5, 2019
6:00 PM - 7:30 PM
Eastern Time

WHERE
ERGO Interactive
214 Sullivan Street
New York, New York 10012
USA

EVENT CONTACT
Babson College Events Management

EVENT FEES

Event Cost: $10*
*A portion of which goes to support  enhancing programming for the Babson Community in New York, with funds being applied directly toward necessary costs associated with events and other initiatives driven by the NY Alumni Club to engage alumni, parents, and friends of the college.

REGISTER

Babson College is pleased to pass along information regarding alumni volunteer activities and events that may be of interest to you. The College does not directly oversee, supervise, or control these activities and events, and assumes no responsibility for any related damage, injury, or loss.

Images may be captured during events organized by the College and by regional clubs and affinity groups using film photography, digital photography, video or other medium. These images may be used on College websites, in digital photo albums, on social media pages, and in electronic newsletters. By attending this event, you consent for Babson College to publish using your image and likeness in this manner.

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