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Webinar: Entrepreneurial Ventures: Competing with Information Technology in the Digital Age
The cancellation deadline for this event is 9/1/2012 12:00 AM
Start Date: 10/11/2012Start Time: 12:00 PM
End Date: 10/11/2012End Time: 1:00 PM

Event Description

Webinar:  Entrepreneurial Ventures: Competing with Information Technology in the Digital Age


Thursday, October 11, 2012
12:00 p.m. - 1:00 p.m. EST
 
Every new venture today needs to build expertise to leverage information technology by building websites for commerce, using social media to connect with communities of customers, and streamlining the entire Entrepreneurial Enterprise Resource System. From managing supply chains to gaining efficiency in internal operations to differentiating the venture to customers in the marketplace and gain competitive advantage, information technology plays a key role. The good news is that more tools exist to shape entrepreneurial business processes with information technology, such as cloud apps and freeware, to help the entrepreneur compete in the digital age. How does a venture start and measure the impact of the use of information technology to compete in the digital age? How can a venture continue to stay ahead of the digital curve?  Join us for an informative webinar presentation by Professors Caroline Daniels and Ruth Gilleran.
 
Caroline Daniels
Dr. Daniels teaches in the Graduate and Undergraduate programs at Babson College in Entrepreneurship and Information Technology and is a Faculty Advisor at the John E. and Alice L. Butler Venture Accelerator Program.
 
Dr. Daniels' research covers Future Trends and Entrepreneurial Strategy. She has worked on the development of global business and technology strategies for numerous startups and the Fortune 100 corporations. She has facilitated multi-client studies for The Economist Group on the future of business and has written for the Economist, the Economist Intelligence Unit, the Financial Times, and has published several books on Globalization and Information Technology with McGraw-Hill and the Pearson Group (Addison-Wesley).
 
Dr. Daniels holds a Bachelor of Liberal Science, Literature, Boston University; a Masters of Business Administration, Massachusetts Institute of Technology, Sloan School; and a Ph.D., from the London Business School, in Global Strategy and Technology.
 
Ruth Gilleran
Ruth Gilleran teaches in the Graduate and Undergraduate programs at Babson College in Information Technology. She has great depth of experience in both software development and the consumer goods industry. Ms. Gilleran's areas of expertise are Social Business, Business Intelligence, Software Project Management, and Systems Design and Implementation. Most recently, she has been involved in delivering virtual seminars on business intelligence, end-to-end computing, and social business.
 
Ms. Gilleran holds a B.A., B.S., University of New Hampshire and an M.B.A. from Northeastern University. Her research interests focus on applying leading-edge information technology to entrepreneurial ventures.
 
Location Information:
Online
Contact Information:
Name: Mikaela Callahan
Email: mcallahan1@babson.edu
Event Sponsor:
Babson Alumni & Friends Network
Arthur M. Blank Center for Entrepreneurship
Additional Information:
This webinar is complementary. Please click "Register for this Event" above to participate!

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